It’s an advertisement hawking Adobe software products. It’s exciting and scary at the same time: I know that it’s a futuristic vision of graphic applications, but I also know in about 18 months just might be considered “old school.”
Still, there is a surprising intuitiveness in these design elements: basically no lag time between the artist’s thought and the action on screen. It’s almost like finger-painting in kindergarten. What we slop is what we get.
The exciting truth to emerge out of this partnership is: Artists – known for thinking in radically different ways – are now helping shape advances in technology, and it appears Adobe is responding to their needs. Because of this symbiotic collaboration, head-exploding innovation is practically guaranteed. And perhaps most important: better tech serves our creative spirit.